Vendors across the country can soon add a bit of rock-star glamour to their campaigns – with former The Screaming Jets drummer Craig Rosevear (pictured, top) picking up a contract with the high profile group Cooley Auctions. Rosevear was offered the position with Damien Cooley’s firm this week, following a strong performance with the Real EstateRead more
A yield – also known as a rental return – is possibly the most important number for property investors after the price. Despite this, yields appear to be largely misunderstood: many people don’t know how to calculate or estimate one, nor how to interpret what they mean. Some simple answers to common questions about yields,Read more
Property experts might have enough information on hand to loosely price the five Elsternwick homes being created as part of the 13th season of The Block. Based on recent sales of what may be similar homes in the area, buyers considering The Block Elsternwick dwellings might find they don’t get much change out of $3 million.Read more
Facebook has launched an advertising product for real estate agents. The Dynamic Ads for Real Estate tool is an advance on the company’s article “boost” option (a paid reach program which targets users likely to be interested in either the poster’s content or website). Dynamic Ads for Real Estate will integrate with a real estateRead more
ANYONE who has sold their homes can tell you the process is complex and stressful.
With so many variables to consider – including choosing the right agent, taking aim at your market and negotiating with interested parties – selling real estate is an art and one that often frustrates prospective buyers, who feel forced to pay more than they wanted.
With the real estate market getting into full swing after the holiday season, Sunday Domain talks to the experts about the sale process, what it costs and what to expect.Read more
THE costs involved in selling a house can range from about a thousand dollars to tens of thousands of dollars, depending on whether you appoint an agent, the value of your property and the kind of marketing campaign you undertake.
For suburbs within 10 kilometres of the Melbourne CBD for example, an agency will typically charge a commission of between 1.5 per cent and 2.5 per cent of the home’s eventual sale price.
Some agents may also negotiate a variable commission in effect a bonus paid to the agency for any amount the property sells above an agreed amount.Read more
ACCOUNTANTS say it can make financial sense to reinvest in your home, than buying another – particularly if you are in a good suburb.
Agents agree, saying the value of property goes up by more than the sum of its parts when owners reinvest in extensions, kitchen and bathroom renovations, paint and flooring. Coupled with the fact the tax office does not impose capital gains tax on an owner’s main place of residence, investing in your own home sometimes make more sense than buying another.
An extension has the potential to add the greatest value to your home, particularly if it creates a larger open-plan living area or increases the number of bedrooms.Read more
YOU KNOW you are well and truly in a new century when selling your home requires a web designer and domain name administrator.
Many new campaigns – including that of the $18 million Melburnian penthouse, and Clinton Casey’s outgoing $21 million Avon Court mansion – incorporate movies and require the expertise of a production company!
The advent of gadgetry such as portable MP3 players, 3G-capable mobile phones and satellite navigation systems is changing the way real estate is bought, sold and leased in Australia. It’s not just about the internet or SMS alerts any more. Today, the traditional print media campaign is backed by podcasts and interactive TV.Read more
DECIDING what method of sale to adopt to sell your home has become more difficult.
Here’s a list of sale methods and how they work.
Private sales are most popular in middle and outer-ring suburbs, where competition for stock is generally less manic than for inner-city properties. Relatively straightforward, prospective purchasers are aware of a vendor’s asking price and make an offer based on that. As well as price, prospective purchasers can negotiate deposit and settlement terms, which often sweetens a deal.Read more
HAVE you done all you can to maximise the potential of the home you are selling?
Agents say that buyers are so often excited at the prospect of buying a new house that they don’t invest the time doing little things for their existing homes, which could reap up to tens of thousands of dollars.
The Sunday Age talks to industry insiders about how to make your property stand out from the rest during the campaign and on sale day.Read more
SO you’ve appointed a marketing agent and your house is presentable. Now, how do you make that translate to a higher sale price?
Several real estate agents have jumped on board a technological initiative: online videos, which they say generates strong interest for featured homes.
The videos enable real estate agents to show off a property in a very professional manner and to deliver an immense amount of information and detail very quickly, Melbourne agent Rocco Montanaro of Morrison Kleeman says.Read more