NRL executive buys Lance Franklin’s Rose Bay apartment

The Rose Bay apartment opens to a large garden.

Sydney Swans player Lance Franklin and his wife, model and 2010 Miss Universe runner up, Jesinta, sold their Rose Bay apartment ahead of a boardroom auction last week for a speculated $4.9 million.

Bellagio La Villa sold on Saturday for $42 million – a Queensland auction record.

The result reflects a small loss; the pair outlaid $5m for 1/33-37 Carlisle Street off the plan in 2020.

It was listed for private sale last November with a $5-$5.5m guide.

That quote was lowered to $4.5-$5m ahead of the auction.

Biller Property’s Paul Biller, Calvin Stewart and Ben Torban were the agents.

The buyer is ex-NRL chief executive Todd Greenberg, who now leads the Australian Cricketers’ Association, and his wife, Lisa, who mid-month offloaded an Oatley Bay home for $5.5m – a suburb record and significant capital gain on the $2.1m they paid a decade ago.

Gold Coast bound

Part of The Carlisle complex, the Rose Bay unit contains three bedrooms, a home cinema and two car parks (story continues below).

Lance and Jesinta Franklin purchased a Reedy Creek home last November.
Ex-NRL chief executive Todd Greenberg is believed to have purchased 1/33-37 Carlisle Street.

It also opens out to a 200 square metre garden.

The listing came about after the Franklins outlaid close to $9m for a sprawling Mediterranean themed estate in the Gold Coast hinterland suburb of Reedy Creek.

Last week, a 10 bedroom mansion on 49 hectares covering 49-109 Tallebudgera Connection Road and 176, 178 and 184-186 Tallebudgera Creek Road, Tallebudgera, traded for $42m – a Queensland record auction result.

Dubbed Bellagio La Villa, and offered by Chinese developer Riyu Li who paid Coral Homes founders Paul and Vicki Sweeney $7.2m in 2014, then renovated, that residence is less than five kilometres from Reedy Creek.

Melbourne born Mr Franklin, who turned 36 last month, recently renewed his contract with the Sydney Swans by 12 months.

Ms Franklin, 31, meanwhile, was raised on the Gold Coast.

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Marc Pallisco

A former property analyst and print journalist, Marc is the publisher of