International Entertainment Giant Told to Sell Prominent Former Moonee Ponds Market Site, Melbourne

MOONEE Valley City Council has demanded international entertainment giant Reading Cinema sell a prime piece of Moonee Ponds land after it “wasted a one in 100 year building boom”.

The former Moonee Ponds Market in Hall Street, now an open air car park, was permitted in the mid-1990s to become a major $40 million cinema-based complex and shopping centre. So big was the proposal, rival Hoyts which manages cinemas at the nearby Highpoint Shopping Centre, challenged in court to halt the development.

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Brodie Holland to Sell Moonee Ponds Terrace

RECENTLY retired Collingwood footballer Brodie Holland, and his wife, model, Sarita Stella-Holland, are set to outgrow their Moonee Ponds terrace.

The couple are expecting twin boys later this year, and with nine month old daughter Stevie, are looking for something bigger.

Their outgoing home, in Normanby Street, in Moonee Ponds, is now for sale with agency Nelson Alexander Essendon.

A twilight auction at 7:30pm on Thursday March 3 will be managed by selling agent John Matthews.

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Some New Records Set in Melbourne’s West

INTEREST in the streets regarded as “the best in the west” appears to be rampant, with the record price of a Moonee Ponds home speculated to have been smashed twice in the last two weeks.

No sooner had builder Raffaele Aiello set a record, paying about $4.65 million for a home on ritzy Ardmillan Road, did Secret Agent get tipped off about an off-market $5.2 million deal, on Park Street and near the sprawling family home of ex North Melbourne VFL footballer Kerry Good.

Nelson Alexander’s Matthew Febey, who marketed Ardmillan Road, declined to comment on any deals when contacted by Secret Agent.

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Reading Cinema Plans to Redevelop Former Moonee Ponds Market After 13 Years

AFTER 13 years, US-based cinema giant Reading is preparing to redevelop the former Moonee Ponds Market, in Dame Edna Everage’s home town.
In its most recent annual report Reading said it is finalising plans to redevelop the 3.3 hectare site, which was home to the popular market until about the mid 1990s.
A permit granted on the site in 1997 but which has lapsed, was for a 12-cinema complex.

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