Taco Bell chooses Roxburgh Park for its first Victorian drive-thru
Taco Bell – which in Australia is franchised to Collins Food Limited, also KFC’s parent – has rented a former Red Rooster outlet in Melbourne’s north because of its drive-thru.
The Roxburgh Park property will be the first in Victoria with the feature.
Burgess Rawson’s Arton Meka negotiated the 10 year lease for 260 Somerton Road.
Elsewhere in the city, Taco Bell trades in Chapel Street, South Yarra, and Glenferrie Rd, Hawthorn – both ‘High St’ style retail outlets.
Last November, CFL chose Newcastle for its first KFC drive-thru only restaurant.
McDonald’s opened its initial Australian store with this facility at Warrawong in 1978 – three years after it launched the world’s maiden in Arizona.
Taco Bell at Roxburgh Park
Taco Bell Roxburgh Park sits on a 263 sqm site between a McDonald’s and KFC, opposite a Hungry Jack’s (story continues below).
The suburb is 21 kilometres from town.
“Collins Foods saw the benefit of refurbishing an existing site rather than newly construct in this instance,” Mr Meka said.
“While we have seen some sectors adversely affected, many fast-food retailers have shown resilience and, in several cases, steady growth,” he added of the economic backdrop since COVID.
“Offering a drive-thru service is a big advantage and shows the brand’s willingness to invest in key market,” according to the broker who said the location ticked other boxes including visibility, traffic and access.
Taco Bell’s Victorian and Western Australian development director Nick Vitale added the business – the world’s largest Mexican themed quick service eatery – has been trading well at Roxburgh Park since recently opening.
It operates out of 7000 restaurants.
