Throughout planning, Costa’s site was referred to as 151 Bellarine Highway. It includes adjoining properties between Coppards Road and Twitt Street including the Peninsula Motel, an animal hospital, service station, warehouse buildings and a car park.
On Geelong’s south-eastern outskirts, the Moolap site is prominent to commuters taking the Bellarine Highway to holiday hamlets Ocean Grove, Point Lonsdale, Portarlington and St Leonards.
As well as a shopping centre, the Mixed Use Zone request would have allowed Costa (or any subsequent owner of the site) flexibility to build residential, commercial and industrial buildings.
Council officially abandoned the proposal at a meeting last week after receiving a report from an independent panel.