Mattel commits Barbie, Ken to new Melbourne home

Demand following the Barbie movie will see Mattel upsize in Truganina.

DHL Supply Chain has secured Mattel to one of two standalone office/warehouses it recently pre-committed to in Melbourne.

ISPT paid $23.1 million for 744 Boundary Road in 2019.

The 31,000 square metre building at 80 Melbourne Drive, Truganina (artist’s impression, top), is being developed and will be held by ISPT.

Charter Hall recently sold a Truganina investment for $94.1 million.

The second structure, on the south west corner of an extended Riding Boundary Road, will contain c27,190 sqm.

Both assets will feature multiple loading docks, some under a canopy, accessed from a driveway at the Rhine Rd T-intersection.

Targeting a 5-star Green Star ratings for both Design & As Built, features will include solar power with a 2000kw rooftop array, electric forklifts, electric vehicle charging stations, energy efficient LEDs and fans, rainwater collection and skylights.

Completion is expected late this year.

ISPT paid the Mifsud family $23.1 million in 2019 for the 40.06 hectare parcel, 744 Boundary Rd, part of which is making way for 80 Melbourne Dve.

Then unzoned, it is near land earmarked for the Western Interstate Freight Terminal.

Barbie demand drives upsize

Mattel will receive and distribute brands including Barbie, Fisher Price and Hot Wheels nationally from Melbourne Dve, relocating from a 25,690 sqm GPT Group facility in the suburb, 1 Botero Place, DHL pre-committed to five years ago.

This deal is for an initial 10 years (story continues below).

The lease for ESR’s 51 Dunmore Drive, Truganina, was recently assigned.

“We enjoy a great relationship with Mattel and we’re thrilled to have entered this…agreement and have their warehousing operations running from this new site,” DHL Supply Chain’s Australian chief executive officer, Steve Thompsett, said.

“It’s a real honour for us to be helping Mattel bring their brands into people’s lives…which have bought joy to children and fans in Australia for generations,” he added.

“We’re also pleased to help Mattel reduce operational costs and boost the sustainability of their warehousing with significant upgrades to their operation, delivered thanks to DHL’s global focus and expertise in this field,” according to the executive.

Mattel senior vice president, Paul Faulkner, said the property will cater for demand following the recent Oscar winning Barbie movie, with Margot Robbie and Ryan Gosling, which has so far collected c$2.2 billion across international box offices.

“In our mission to deliver innovative products and experiences that inspire fans, entertain audiences and develop children through play, certainty and precision in our supply chain is vital,” he added.

“This expanded partnership with DHL ensures we can continue to improve the delivery of these experiences across the Australian marketplace,” according to the executive.

The deal comes a fortnight since we reported a lease was assigned for an 8.7ha ESR investment at 51 Dunmore Dve in the suburb, 20 kilometres west of the CBD.

Late last year meanwhile, Barings and Rest bought a 7.9ha Truganina industrial investment, part occupied by, for $94.1m – a low 4.7pc net passing yield.

Charter Hall was that seller – reaping a significant windfall on the $41.7m it paid in 2015 for the Core Logistics Partnership.

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Marc Pallisco

A former property analyst and print journalist, Marc is the publisher of