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Written by Marc Pallisco
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Monday, 08 March 2010 21:51 |
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 DAINTY Consolidated Entertainment has chosen boutique space formerly occupied by the Australian Racing Museum, to host the local leg of the ABBAWorld tour from June.
ABBAWorld will be based at Federation Square’s Yarra Building, which overlooks the Yarra River, between the Transport building (currently for sale at around $30 million) and the BMW Edge building.
The Yarra Building will be reconfigured into an interactive museum with 25 themed rooms, ABBA memorabilia – and a space visitors can digitally appear in film clips and on album covers with the band.
CB Richard Ellis’ agents Max Cookes and Mark Wizel were marketing the 2034 square metre space at a rental of $1 million per annum, but declined to comment on any part of the terms, when contacted by Capital Gain. A Dainty representative was unavailable.
It’s speculated ABBAWORLD’s lease is for at least six months, with renewal options.
ABBAWorld is three parallel exhibitions that will tour worldwide until 2013.
The Swedish pop group’s name is an acronym formed from the first letters of each member’s first name: Anni-Frid (Lyngstad), Benny (Andersson), Bjorn (Ulvaeus) and Agnetha (Faltskog).
ABBA dominated the charts soon after winning the Eurovision Song contest in 1973, until breaking up in 1983.
In 2008 the band rejected an offer of $1 billion to reform.
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